Presentations and Authors


Last name A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Track:
 

Track 1 Looking Southwards: Multilateralism

Terrorism and Security as Contexts of International Business: Exploring managerial frames of multidimensionality
Samir Ranjan Chatterjee

Track 2 Social Entrepreneurship & Local Development

A DEVELOPMENT BANK AND A CENTRAL BANK: A NOTE ON BNDES AS A MONETARY POLICY DEALER IN BRAZIL
Yan Nonato Cattani, Hélcio Takeda, Frederico de Araújo Turolla
PERSPECTIVAS PARA O CADASTRO POSITIVO NO BRASIL
Yan Nonato Cattani, Flávio Estevez Calife
Ecosystem creation for social entrepreneurship: the case of impact funds industry in Portugal
Tania Pereira Christopoulos, Pedro Verga Matos, Rafael Drummond Borges

Track 3 International Marketing

Causation and Effectuation: Untangling Export Marketing and Performance of Micro and Small Brazilian Enterprises
Reynaldo Dannecker Cunha, Thelma Valéria Rocha
AMBIDEXTERITY AS A NEW APPROACH TO SELLING
Silvio Cardinali, Marta Giovannetti

Track 4 Consumers & Brands

ANTECEDENTES DA INTENÇÃO DE RECOMPRA EM APLICATIVOS DE HOSPEDAGEM
Marcelo Curth, Barbara Diogo de Paula
Relacionamentos Humanizados e Econômicos no Ambiente de Compras On-line
FLAVIO SANTINO BIZARRIAS, Jussara Cucato, Marlette Ferreira, Jussara Silva
Adopting the right online advertising appeal does matter? And the moderator effects of brand type and brand knowledge
Sherriff T.K. Luk, Ben S.C. Liu, Yuli Cao

Track 5 Culture and Consumption

REASONS TO BE A MEMBERSHIP
Alexandre Olkoski, Marcelo Curth
Korean Wave como transformador da marca país e o impacto na visibilidade de marcas coreanas no Brasil
Luiz Felipe de Almeida Correia
Que armário é esse? Identidade e consumo de vestuário no processo de adoção do armário-cápsula
Érica Maria Calíope Sobreira, Clayton Robson Moreira da Silva, Áurio Lúcio Leocádio

Track 7 Global and Local Innovation

A influência das proximidade não-espaciais nas alianças de inovação
Jessâmine Thaize Sartorello Salvini, Simone Vasconcelos Ribeiro Galina, Maria Teresa Gomes Valente da Costa

Track 9 Creative Economy

ANTICONSUMO INVOLUNTÁRIO: UM ESTUDO COM CONSUMIDORES DE BAIXA RENDA NO RIO DE JANEIRO
Cecilia Lima de Queirós Mattoso, Silvia Borges Correa, Wagner Rodolfo Moreira

Track 10 Innovation in Higher Education

PRÁTICA DE MARKETING EM MÍDIAS SOCIAIS: ESTUDO NETNOGRÁFICO EM INSTITUIÇÕES DE ENSINO SUPERIOR
João Coelho Soares, Aléssio Bessa Sarquis, Thiago Coelho Soares, Eric David Cohen
The importance of the Information and Communication Technologies in research in the University of Guadalajara, Mexico
Araceli Duran-Hernandez, Judith Mireya Cornejo-Macias
An evaluation of hyflex instruction delivery in business courses
Pablo Calafiore

Track 11 Agribusiness and Food Management

EARNED VALUE MANAGEMENT IN AGRICULTURE: CASE STUDY OF SUGARCANE PLANTING OPERATION
Marcelo Sans Dodson, Gordana Pesakovic, Vitor Padoveze Carvalho

Track 12 Public-Private Partnerships in Infrastructure

HOW INSTITUTIONS AFFECT FOREIGN ENTRY MODE: THE CASE OF BRAZILIAN AIRPORTS
Walter Caballero, Frederico Araujo Turolla, Mario Henrique Ogasavara, Nidi Andrea da Cruz
PARCERIAS PÚBLICO-PRIVADA DE HABITAÇÃO NO MUNDO – UMA REVISÃO DE BIBLIOGRAFIA
Yan Nonato Cattani, Giovani Oliveira
The impacts of institutions on megaprojects: a systematic literature review
Rachel Xenia Chang, Paulo Roberto Feldmann, Eduardo Eugenio Spers, Roberto Sbragia
INSTITUTIONAL ARRANGEMENTS AND SOCIAL PPPS: A COMPARATIVE STUDY BETWEEN THE CASES OF HOSPITAL DO SUBÚRBIO OF SALVADOR AND COMPLEXOS HOSPITALARES OF SOROCABA
Yan Nonato Cattani, Maísa Cristina Dante Fagundes

Track 14 FDI and Internationalization

Host Country Corruption, Regional Experience and Internationalization Speed of Multinational Enterprises through Subsidiaries
Rachel Xenia Chang, Mario Henrique Ogasavara, Gilmar Masiero
ARE WE TALKING ABOUT COUNTRY PROFILE OR DISTANCE?
Henrique Correa da Cunha, Svante Andersson, Mohamed Amal, Dinorá E Floriani, Giancarlo Gomes

Track 18 Business Ethics and Sustainability Development

Seria o locus de controle um moderador do comportamento socialmente responsável dos consumidores?
Edmilson Ribeiro Miranda Junior, Rafaela Almeida Cordeiro

Track 19 Business case(s)

O CASO DA BODEGA CATENA ZAPATA DE MENDOZA
Luis Eduardo Cipolla
O vinho é falso!
Gustavo Niero, Roberta Colleta, Suzane Strehlau

Track 22 Special Poster Session - Master's & Ph.D. Dissertations

STUDY OF THE DYNAMICS OF KNOWLEDGE TRANSFER IN BUSINESS NETWORKS
Fábio Câmara Araújo de Carvalho
A influência da antropomorfização no processo decisório de compra de consumidores com alta necessidade de toque
Jussara da Silva Teixeira Cucato, Eduardo Eugênio Spers
COMPROMETIMENTO EMOCIONAL, LEALDADE E AMOR À MARCA: A CONSTRUÇÃO DE RELACIONAMENTO ENTRE ESTUDANTES E AS INSTITUIÇÕES DE ENSINO SUPERIOR
Breno Carvalhal
O PROCESSO DE INTERNACIONALIZAÇÃO DE VINÍCOLAS ARGENTINAS INTERPRETADAS NA MATRIZ DE COMPETÊNCIAS
Luis Eduardo Maturano Cipolla


th International Conference of the SGBED - The Society for Global Business & Economic Development
12th ESPM International Conference in Management
14th ESPM International Symposium of Management and Marketing

São Paulo, June 10th - 12th, 2019


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ESPM TECH
Rua Joaquim Távora, 1240 - Vila Mariana, São Paulo/SP, Brasil  (See the MAP - Get the Directions)

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